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Dove & Degree FIFA Women's World Cup Campaign
Project type
In-Store Visual
Date
August 2023
The Dove & Degree FIFA Women's World Cup Campaign is a collaborative project by two renowned brands, Dove and Degree, that aims to celebrate greatness and self-esteem in female athletes. This campaign combines Dove's messaging of self-esteem with Degree's focus on strength and endurance, showcasing the journey of girls in sports to elite level play. Through this project, Unilever aims to empower women and instill confidence in them, from the beginning of their sporting journey to the highest level of competition.
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